Align with Purpose.
Lead with Presence.
Design Your Freedom.
Working with purpose-driven leaders to align vision, energize teams, and build businesses that thrive by design—even when they are not in the room.
Purpose:
Align people, vision, and priorities
Presence:
Lead with intention and authenticity
Freedom:
Design a business that gives back more than it takes
A Business without Alignment Costs You More Than Growth.
Lost Focus
You feel reactive instead of intentional
Misalignment
Your team is busy, but not united
Burnout
You are doing too much yourself
What I Do
What is Pinnacle
The Pinnacle Principles
Learn a proven Operating System for growing your enterprise based on these Five Principles. Master them and watch your business climb.
People
Get the right people in the right seats, right away. Then equip and coach them in a unified direction.
Purpose
Start with why. Set a compelling mission, clear visions, and authentic values. Then develop a winning strategy.
Playbooks
Document and optimize your core processes from top to bottom, both internal and customer-facing.
Performance
Measure what matters, then manage it. Plan and track key goals on an annual, quarterly, and weekly cadence.
Profit
Profit comes as a result of mastering the other Principles, and fuels growth in a virtuous cycle.
Base Camp
Day 1
Right from the start we get set for the journey, lay out the brutal facts facing the company, assess the team and their ability to climb, and shore up the culture foundations we’ll build from.
Base Camp
Day 2
We review the territory covered in Day One and begin looking out to the future to cast vision, define a compelling purpose and set milestones, growth plans and Rocks.
Quarterly Lookouts
Annual
Summits
Each year we stake two days to rise above the daily grind and think bigger, make plans, and gather the needed tools to set out on a new year, toward the Pinnacle we set our sites on from the start.
Get a FREE copy of
A Leader’s Guidebook to Pinnacle Operating System Approach & Working with a Pinnacle Guide
Russ Sorrells
Certified Pinnacle Business Guide
Meet Your Guide
Russ Sorrells is a certified Pinnacle Business Guide and multiple exited business owner with more than 27 years of leadership experience.
• 27 years of real world business leadership experience.
• Diverse industry business experience including: manufacturing, medical, & consumer.
• Multiple seven figure businesses owned & operated w/ successful exits.
• Eight years of business operating system experience with implementation & execution.
• Directly involved in over $250M in product sales throughout my career.
• Specialties include operating system implementation & sales leadership.
Articles I have written to help you move Beyond the Grind!
Baseline Assessment
Discover Where Your Business Stands on The Path to The Pinnacle.
Take our Baseline Assessment to determine how your company performs across the Five Pinnacle Principles and receive a PDF report with practical recommendations to help you and your team climb to the next level.
– Receive Your Scores Across All Five Pinnacle Principles
– Learn How Each Principle Unlocks Business Growth
– Get Actionable Recommendations and Tools
Learn More about the Pinnacle Approach™
The Pinnacle Approach™ is detailed in three books that make up the Pinnacle Library™ LEARN MORE
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